Sponsor Benefits

VPA: Sponsorship Benefits (Updated for 2020-21)

Contact Mike McRaith (mmcraith@vpaonline.org), regarding all sponsorship opportunities.


2020-21 Sponsorship Benefits

Platinum Benefits 2020-21 ($10,000+)

  • Up to two full pages in sponsor flyer (distributed to all attendees in Academy handouts)
  • Logo and copy shared two times during Virtual Summer Academy during transitions with live keynotes at some point during August 4, 5, & 6.
  • Logo up on our sponsor webpage for the year with link to your website
  • Four sponsor spots in the weekly VPA Leads newsletter sent out to all members
  • Scrolling link/logo to company website from our home website (www.vpaonline.org)
  • Opportunity to be listed as an exclusive sponsor with copy read, during four VPA-Podcast episodes within 2020-2021 year.
  • Opportunity to be listed as an exclusive sponsor for VPA events (e.g. Principal of the Year Dinner, Spelling Bee, VPA Hall of Fame) throughout the year. 

Gold Benefits 2020-21 ($5,000+)

  • Up to two full pages in sponsor flyer (distributed to all attendees in Academy handouts)
  • Logo and copy shared two times during Virtual Summer Academy during transitions with live keynotes at some point during August 4, 5, & 6.
  • Logo up on our sponsor webpage for the year with link to your website
  • Four sponsor spots in the weekly VPA Leads newsletter sent out to all members
  • Scrolling link/logo to company website from our home website (www.vpaonline.org)
  • Opportunity to be listed as an exclusive sponsor with copy read, during four VPA-Podcast episodes within 2020-2021 year.

 Silver Benefits 2020-21 ($1,500+)

  • One full page in sponsor flyer (distributed to all attendees in Summer Academy handouts)
  • Logo and copy shared two times during Virtual Summer Academy during transitions with live keynotes at some point during August 4, 5, & 6.
  • Logo up on our sponsor webpage for the year with link to your website
  • Scrolling link/logo to company website from our home website (www.vpaonline.org)
  • Two sponsor spots in the VPA Leads newsletter sent out to all members
  • Opportunity to be listed as an exclusive sponsor with copy read, during two VPA-Podcast episodes within the 2020-2021 year.

Bronze Level Sponsorship Benefits in 2020-21:

  • One full page in sponsor flyer (distributed to all attendees in Summer Academy handouts)
  • Logo made visible two times on presenters’ screen during breaks of the live webinar series during the virtual version of the Summer Academy, August 4th, 5th, and 6th. (Bronze logos will be put up with other bronze level sponsors)
  • Logo up on our sponsor webpage for the year with link to your website
  • One sponsor spot in the VPA Leads newsletter sent out to all members

Traditional Benefits (previous to 2020-21)

Principal Sponsor: $10,000+

  • Prominent placement of company logo, link and message on VPA website, www.vpaonline.org
  • Two letters per year mailed to membership on behalf of company developed by company and approved by VPA Executive Director
  • Acknowledgement of principal level sponsorship and opportunity to include materials in August school mailer to all member schools (270)
  • Prominent placement of company banner provided by company at selected VPA sponsored student activities, ranging from basketball state finals to gymnastics to the Spelling Bee Championships with total estimated attendance of 50,000 Vermont student participants, parents and community members
  • Opportunity to present awards at VPA sponsored student activities
  • Logo included on all sports programs
  • Opportunity to distribute approved materials at sports and academic activities
  • Prominent placement of company banner at selected professional development workshops and conferences sponsored by the VPA
  • Principal Sponsor recognition, vendor tables and opportunities for giveaways during the three day Leadership Academy with 250-300 principals and school administrators in attendance
  • Prominent mention in relevant media materials including press releases, feature articles and press advisories, including VPA PSAs on radio and webcasting of sporting events

Gold Level: $5,000+

  • Prominent placement of company logo, link and message on VPA website, www.vpaonline.org
  • Logo and name and company brochure or printed material used at all professional development workshops and conferences sponsored by VPA
  • One letter per year mailed to membership on behalf of company developed by company and approved by VPA Executive Director
  • Opportunity to distribute approved materials at sports and academic activities
  • Gold Sponsor recognition and vendor table during three–day Leadership Academy with 250-300 principals and school administrators in attendance
  • Prominent Placement of company banner at selected sporting event or Leadership Academy
  • Mention in all relevant media materials including press releases, feature articles and press advisories

Silver Level: $1,500+

  • Scrolling link/logo to company website from our home website (www.vpaonline.org)
  • Logo used on materials at Leadership Academy hosted by the VPA with 250 principals and school administrators in attendance or at all divisions of the sponsored event/sport
  • Vendor Table and opportunities for giveaways during Leadership Academy

Bronze Level: $500+

  • Link to company website from the sponsors page.
  • Logo used on materials at Leadership Academy hosted by the VPA with 250 principals and school administrators in attendance or at sponsored event

Activity Sponsorship

Activity Sponsorship was created to provide marketing and advertising opportunities to our supporters who wish to focus on a specific event or activity.  This category of support includes all athletic championship events, all student activities, and specific VPA sponsored events like the VPA Hall of Fame and Principal/Assistant Principal of the Year Awards.

Activity Sponsorship Levels

1.            Gold Level: $2,500

  • Company or organization banner prominently displayed at event.
  • Company or organization logo listed in event programs / guides.
  • Distribution of company or organization materials at event.
  • Four company or organization PSAs during championship event.
  • Complimentary event tickets, number negotiated per MOU.
  • Link to company website from our website (www.vpaonline.org)
  • Logo and link to website included quarterly in our principal’s newsletter to 600 members.

2.            Silver Level: $1,000

  • Company or organization logo listed in event programs / guides.
  • Two company or organization PSAs during championship event.
  • Distribution of company or organization materials at event.
  • Complimentary event tickets, number negotiated per MOU.
  • Link to company website from the sponsors’ page on our website (www.vpaonline.org)

3.            Bronze Level: $500

  • Company or organization logo listed in event programs / guides.
  • Complimentary event tickets, number negotiated per MOU.
  • Link to company website from the sponsors’ page on our website (www.vpaonline.org)